Almost all of the products we buy have undergone the process of design. Still, there is something almost abstract and philosophical about what really is good design.
Industrial designer Dieter Rams attempts to tackle these objective guidelines in his “Ten Principles for Good Design” that are sometimes even hailed as design’s ten commandments. From innovation to minimalism, Rams provides important advice for aspiring and even accomplished designers.
“The possibilities for innovation are not, by any means, exhausted. Technological development is always offering new opportunities for innovative design. But innovative design always develops in tandem with innovative technology, and can never be an end in itself.”
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